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THE SERIOUS TALENT BEHIND THE SAUCE

With Sauce you’re in very safe, very skilled hands as our professional PR people, with proven track records, work on each and every ingredient of your project – from concept to completion.

Whether we’re planning your PR strategy, organising your conference, writing your media release, communicating in your marketplace, or sending you a simple progress update….you can expect the very best Sauce, every single time.

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LYNN SEMJANIV

SENIOR ACCOUNT DIRECTOR

An expert corporate affairs practitioner skilled in all areas of communications and reputation management, you’ll be hard pressed to find anyone as passionate, thorough and decisive as Lynn.

Her 20 plus years of experience includes leading communications for national retail brands within ASX-listed companies Wesfarmers and Coles Myer Ltd, where she worked across all aspects of corporate affairs, specialising in risk management and stakeholder engagement, brand and marketing communications.

Make no mistake – Lynn’s a great asset in any board room – but in true Sauce style she’s just as happy working directly with producers out in the field. Her love of agriculture – first piqued during her time at Coles supermarkets in the 90s, was honed at Devondale Murray Goulburn, where she was General Manager – Communications. Lynn led corporate affairs for Australia’s biggest dairy processor at a time of rapid strategic growth. She was heavily involved in supplier communications and engagement, and led the communications planning and execution for a high profile takeover bid and pre-listing of the company’s Unit Trust on the ASX.

From organisational change management and strategic stakeholder engagement to crisis communications spanning multiple companies and continents, Lynn’s skill set and track record speaks for itself.

Never one to settle for less than perfect, her keen eye for detail and commitment to achieving results makes Lynn an advocate any client would want on their side. We’re certainly delighted to have her on ours!

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Sauce’s favourite bit about Lynn:

Sauce loves Lynn’s full steam ahead attitude. When she’s given a project, she dives right in and commits her absolute all to both the client and the rest of the Sauce team.

Lynn’s favourite bit about Sauce:

Lynn loves the comradery that comes with being part of such a dynamic and multi-talented team.  In her own words, “You know your back is always covered at Sauce because exceptional client delivery is number one.”

Lynn’s favourite Sauce success:

Lynn has played a crucial role in developing and executing communication strategies for a number of Sauce’s major agribusiness clients. She says being able to extend her knowledge and experience in this area and see the impact of this work on primary producers is something that makes her smile…every day!

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CONTACT LYNN

Telephone +61481 004 797 Email lynn@saucecommunications.com.au